AI Operator Club
For trade and service business owners

You don’t need more hours in the day. You need a business that doesn’t run on your memory.

I set up the website, quotes, follow-ups and connected systems so your business runs without you holding it all in your head. It starts with a free Business System Check.

Watch this quick

Get your free Business System Check

Takes 30 seconds. Then pick a time for your call.

I’ll contact you about your system check, plus the odd useful tip. Opt out any time. Privacy policy

You already know the business needs better systems. You just don't know where to start, or who to trust to set it up.

This is for trade and service business owners who are great at the work, flat out, and done with holding the whole business in their head.

From the tradie going out on their own to national companies turning over eight figures.

I’ve built this for countless trade and service businesses. Same idea every time: set it up once, so the business stops running on one person’s memory.

15 yearshands-on in businesses that run on ads
$1mil+in ad spend
1,000sof leads a month, through systems I’ve built
Google + Metaworked alongside both on projects

I’ve worked with every app a trade business runs on.

TradifyServiceM8FergusAroFloAscoraProcoreDeputyEmployment HeroXeroMYOBQuickBooksSquareStripePayPalAfterpayDocuSign
GoogleGoogle MapsGoogle AdsSearch ConsoleGoogle AnalyticsMeta AdsFacebookInstagramYouTubeTikTokLinkedInAirtaskerWordPressWixSquarespaceShopify
ZapierMakeClaudeChatGPTGeminiGmailGoogle CalendarGoogle DriveGoogle SheetsCanvaMailchimpHubSpotPipedrivemonday.comAirtableNotionSlackCalendlyWhatsAppMessengerDropboxZoom
Systems I’ve built

What I’ve built for businesses like yours.

The business up top. What got done underneath, in plain English.

Built for

Plumber

  • Shows up when locals search for a plumber on Google
  • Missed calls get a text back in seconds, even from under a house
  • Urgent jobs booked straight into the calendar
  • Quotes sent the same day and followed up until they answer
  • Each plumber sees their jobs, addresses and notes on their phone
  • Invoices and payment reminders go out on their own, synced to Xero
Built for

Electrician

  • Google listing and website set up to win local searches
  • Google and Meta ads bringing in the jobs they want more of
  • Every call, text and form lands in one inbox and gets a fast reply
  • Quotes that look sharp and follow themselves up
  • Each sparky sees the day’s jobs, notes and photos on their phone
  • A review request goes out after every finished job
Built for

Builder

  • AI that drafts tenders from their past jobs, real costs, materials and wages
  • Estimates built on real numbers, not guesswork
  • Every lead tracked from first call to signed contract
  • Subbies and crew see the schedule on their phone
  • Clients get progress updates without anyone ringing around
  • Progress claims and invoices sent on time, synced to Xero
Built for

Hire company

  • Bookings taken online, day or night
  • Confirmations, pick-up and return reminders sent automatically
  • Quotes for bigger hires sent the same day and followed up
  • Shows up on Google when locals search for hire
  • Calls, texts, forms and Facebook messages in one inbox
  • One dashboard for bookings, revenue, ads and leads
Built for

Cleaning company

  • AI that drafts tenders for commercial contracts
  • Estimates from past jobs, real costs, materials and wages
  • Recurring cleans scheduled and confirmed automatically
  • Cleaners see their jobs, addresses and notes on their phone
  • Quotes followed up until they get a yes or a no
  • Past customers brought back with automatic follow-ups

Swipe for more →

Six fixes. Grouped by what’s actually costing you.

Getting found.

Your Google listing, website and ads, set up so people who look you up call you, not the next name on the list.

Never missing a lead.

Every call, text and form lands in one place and gets a reply in minutes, even when you’re on the tools.

Quotes that close.

Quotes that look sharp, go out the same day, and follow themselves up until you get a yes or a no.

Your whole team, connected.

You, the office and the crew work from one system. Jobs, schedules and notes on everyone’s phone, so nothing gets lost between people.

Admin that does itself.

Reminders, invoices and the repetitive stuff, handled by a system that doesn’t forget.

ServiceM8TradifyXero

+ The software you already pay for.

Only using half of ServiceM8, Tradify or Xero? I set it up properly before adding anything new.

What changes once it’s set up

  • You stop doing quotes at the kitchen table at 9pm.
  • Every enquiry gets a reply in minutes instead of days.
  • Your team checks the app instead of calling you.
  • You know what’s quoted, booked and unpaid without digging through texts.
  • Quotes get followed up even when you forget.
  • You take a week off without the phone running hot.
How the free Business System Check works

Two calls. One clear plan. Yours to keep.

Here’s exactly what happens after you fill in the form.

  1. Fill in the form

    Takes 30 seconds. Then pick a time for your first call.

  2. Call one: your business

    30 minutes on how your business runs, where your leads come from and where things slip.

  3. Call two: your plan, within the week

    A visual plan of your business: how it runs now, and how it runs set up properly. You’ll see the hours you get back and how many more quotes turn into jobs.

    Before the call, I check your Google, ChatGPT, website and ads, and send a test enquiry to time your reply.

  4. Keep it, or have me build it

    The plan is yours, free. Give it to anyone, even the niece who does websites.

    Or I build it. A weekly contract, usually 2 to 3 months, with an end date. No big upfront cost, no new staff.

Get my free system check Free · Two calls · The plan is yours to keep

Got questions?

Who is this for?

Trade and service business owners who quote jobs and want the business to stop relying on their memory.

Will I deal with you?

Yes. I run both calls and build your plan myself. If you want it built, I do that too. No juniors, no call centre.

I’m not good with computers. Is that a problem?

No. That’s the point. I set it up and show your team how to use it.

Do I need new software?

Usually not. If you already pay for something like ServiceM8, Tradify or Xero, I start there.

What does it cost?

The calls and the plan are free, and the plan is yours to keep. If you want me to build it, it’s a weekly contract with an end date, usually 2 to 3 months.

AI Operator Club
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